Posts by Carman Capriotto
Walker’s Hierarchy of Marketing Needs [E101]
When it comes to marketing there’s an order to things. You want to build on a solid foundation. You shouldn’t just focus on the marketing tactics you are most interested in, but rather what is most important to the business’ survival first, then long-term growth, and then thriving as an empire. It’s not so different…
Dressing to Impress: Setting the Standard of Professionalism in Your Auto Repair Shop [E165]
The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a…
Housing Market, Paying Off Your House and Sky High Interest Rates [E118]
In this episode, Hunt tackles the pressing issues facing the housing market in 2024, discussing the impact of interest rates and the real affordability of homes. • Interest Rates Surge: Exploring how doubled interest rates are drastically affecting monthly payments. • Affordability Crisis: Delving into how rising home prices are outpacing income growth, making home…
The Sport of Auto Repair with Chris Jones [E134]
Matt Fanslow and Chris Jones, editor for Ratchet+Wrench and Endeavor Business Media, discuss the similarities between sports and business, focusing on talent development, leadership, and team dynamics. The conversation covers the importance of creating a winning culture, being open to new opportunities, and the impact of long-term thinking versus short-term decisions. They also touch on…
A Meeting Of The Marketing Minds [E100]
In episode 100 of The Auto Repair Marketing Podcast, we invite Tony Mercury from AutoShop Solutions, Carrie-Lynn Rodenberg from Turnkey Marketing, Connor Tracy from Kukui, and Kelsey Outram from Lift Auto Repair Marketing to join us for a meeting of the marketing minds. We talk about where marketing has been, where it’s going, and drop…