Do Siri, Alexa, and Google Assistant Recommend Your Shop? [E034]
Talking Points
- Statistics
- The way people search is very different
- Searches are longer
- Searches are more conversational
- You need to answer questions in complete sentences
- This is one reason why blogs are so important
- Search queries are longer but your answers need to be short and concise
- Optimize for featured snippets
- Write the way you talk – natural language
- Include questions in your content – long tail keywords
- Dumb it down – write it for a 10 year old
- Use long content
- “Near Me” searches continue to increase
- Do more video – featured snippets in videos
Lagniappe (Books, Links, Other Podcasts, etc)
How To Get In Touch
Group – Auto Repair Marketing Mastermind
Website – shopmarketingpros.com
Facebook – facebook.com/shopmarketingpros
Get the Book – shopmarketingpros.com/book
Instagram – @shopmarketingpros
Questions/Ideas – podcast@shopmarketingpros.com
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