Talking Numbers with Chris Cotton [E138]
In this episode, Hunt Demarest, an experienced CPA specializing in the auto repair industry, sits down with Chris Cotton, a renowned auto repair shop coach and owner of Autofix Auto Shop Coaching. Together, they dive into the challenges and strategies of optimizing shop productivity and profitability.
They talk about:
- The importance of labor hours per repair order (LHRO) and how it impacts a shop’s profitability.
- Why thorough vehicle inspections and accurate estimates are crucial for increasing average repair orders (ARO).
- How modern shop management systems, help streamline operations and ensure healthy profit margins.
- Chris Cotton’s personal experience as a shop owner and coach, and how he uses his own shop as a “test case” to develop successful strategies.
- Insights on whether and when to consider expanding your shop operations to multiple locations.
Thanks to our partner, NAPA TRACS
Did you know that NAPA TRACS has onsite training plus six days a week support?
It all starts when a local representative meets with you to learn about your business and how you run it. After all, it’s your shop, so it’s your choice.
Let us prove to you that Tracs is the single best shop management system in the business. Find NAPA TRACS on the Web at NAPATRACS.com
Thanks to our partner, Promotive
It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.
Paar Melis and Associates – Accountants Specializing in Automotive Repair
Visit us Online: www.paarmelis.com
Email Hunt: podcast@paarmelis.com
Download a Copy of My Books Here:
The Aftermarket Radio Network: https://aftermarketradionetwork.com/
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About the author, Carman
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